Meet the Pressential team


Gideon has over 22 years’ experience in business-to-business PR. Typical clients include architectural practices as well as the widest range of architectural and building products. He has worked across many sectors including security systems and doors through to architectural ironmongery, floor access systems, safety floorcoverings and carpets, insulation, cladding and roofing, laminates, lighting, workwear and exterior products etc. This experience in a niche market has enabled him to develop close ties with key editors and publications.


Claire also has over 23 years’ experience in PR, specialising in consumer clients, such as Kelloggs, Tesco Wine, London Marathon, Royal Mint, as well as many charities and beauty brands. Originally an account director at large London agencies including Hill & Knowlton, Claire has worked on a range of prestige accounts and brings a wealth of large agency experience and knowledge together with key contacts across the national, regional and broadcast media.


Peter has over 22 years’ experience in the corporate, business to business public relations and marketing arenas. He has worked across a range of industries including engineering, building and construction; technology; environmental and business issues. He combines sound strategic thinking together with solid experience and a ‘can-do’ attitude which has achieved strong results for businesses and organisations. Peter is a Member of the Chartered Institute of Public Relations and won an Award for one of his Examination Papers.


Christopher is our in-house wordsmith and also a qualified architect. He has over 35 years’ experience as a Journalist, Editor and Copywriter. His long experience includes co-creating the original A4 Publications and writing freelance articles for many different publications. As a hobby, he has also written sitcom for the BBC.



Hayley is our office manager responsible for the day today running of the office, administration and media liaison. Since joining us in 2007, she has become an essential part of the team ensuring copy deadlines are met, features are targeted and opportunities are maximised. She is an essential cog in a well-oiled machine!



Sean heads up our Graphic Design and web development team. He is a graphic designer/illustrator with over 30 years’ commercial experience of creating design solutions that have a high visual impact. His designs have been applied to a huge variety of products and activities such as websites, advertising, books, magazines, posters, product packaging, exhibitions and displays as well as corporate communications and corporate identity – the quintessential components of a visual ‘brand’.


With an eye for detail, angles and headliners, our photographer Greg can generate creative and eye catching images for all types of promotional activity. He has lots of experience of commercial photography for company brochures, reports, websites, PR and advertising campaigns, exhibitions, events and corporate portraits. Greg works closely with our clients to create images that look good, capture attention and enhance the associated copy.